How We Work

Careful execution and planning results in effective project management.

We understand your business environment and competitors

We are a specialist SEO and Paid Media agency based in Auckland.

By understanding the environment in which your business operates we can better target your consumers.

We are also able to understand what is working and what isn’t when it comes to your competition.

Everything starts with a conversation

In order to fully understand your requirements, we need to discuss your needs face-to-face. This way we will be able to better understand the full scope of the project.

Planning & analysis stage

Second step is to plan out exactly what needs to be achieved and the time-scales involved. We do a deep analysis of your site, competitors and industry.

Implementation

After the planning stage, we will have to make the foundation to achieve the set goals. Put plans into practice and find out what works and what doesn’t.

Optimisation

Continual improvement to your project is necessary to maintain the goal momentum. This is a never-ending process.

 

Repeat what works

Digital marketing is experimenting with ideas and repeating the ones that get us results efficiently. This stage is imperative to the growth of your business.

 

Reporting

We will report back to you and keep you updated the whole way. We provide deep insight and analysis when it comes to your website’s analytics.

We are a team of digital marketing specialist with more than 8 years of experience in digital marketing across different verticals.

 

 

What do we do?

 

iTrident will help you to turn a website into a funnel that attracts new prospects and convert them to leads or customers. We consult with you to help align your digital marketing goals and create an executable plan for success. After analysing product/service offerings we will devise a digital marketing strategy, not just tactics to put you on a winning track.

 

Marketing isn’t rocket science or a magic art. It is a system which is often confused with advertising - marketing is finding out what, why and when people want what they want and how much they’ll spend. Digital marketing is no different. At iTrident, we make use of various analytics tools that are available in the market to study user behaviour and advise our client’s to design or redesign the website, and products or services to suit the needs of their target market.

 

Advertising attributes a strong call to action and promotes the benefits of that being advertised. In digital advertising - banners ads and search ads are an integral part of any campaign. You need to be creative to fit all the important product/service features & benefits that you want to convey to the prospects in a limited number of characters allowed by Google. It is just like the signage on your shops located on a busy street surrounded by competitors. This is where we use our creative side to make catchy ad banners or search ads to encourage your prospects to visit the website or store to take an action.

 

If you are a local/national business and looking for a digital channel to generate leads then get in touch with us soon!

 

We don’t value Non-transparency

 

Transparency is like an elephant in the room which no one wants to talk about in the digital marketing world. For us ‘Transparency’ is one of our core value and it is the focal point of conversation. Being an SME we understand the challenges faced by you and we know that you are busy whacking several moles in your business so let us take care of this one mole for you by maintaining the 100% transparency in your digital campaign reporting.